r/smallbusiness · 2021

Most-mentioned books in r/smallbusiness during 2021

This page ranks books by exact tracked mentions in r/smallbusiness within the published source unit for 2021. Counts come from the reconciled subreddit-by-month matrix; a source unit may be a bounded sample.

Books ranked

Tracked mentions in 2021

Sort by upvotes = sum of comment scores on recognized mentions

The E-Myth Revisited

Michael E. Gerber

Michael Gerber argues most small-business owners are technicians who mistake liking the craft for knowing how to run the company around it.

10 in 2021

Good to Great

Jim Collins

A researcher spends five years asking why a handful of mediocre companies suddenly started beating the market and never stopped.

1 in 2021

Never Split the Difference

Chris Voss

A former FBI hostage negotiator teaches you to get what you want in any negotiation by never actually accepting the middle.

1 in 2021

Profit First

Mike Michalowicz

Mike Michalowicz proposes you pay yourself first, put the money in a separate account, and build a business on what's left—which turns out to be most of the job.

1 in 2021

The Hard Thing About Hard Things

Ben Horowitz

A CEO recounts firing friends, running out of cash, and surviving the moments every founder secretly calls we're-fucked-it's-over.

1 in 2021

Zero to One

Peter Thiel

Peter Thiel argues that copying what already works produces competition and thin margins, and that building a monopoly is the only business worth starting.

1 in 2021