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r/smallbusiness · 2021

Most-mentioned books in r/smallbusiness during 2021

This page ranks books by exact tracked mentions in r/smallbusiness within the published source unit for 2021. Counts come from the reconciled subreddit-by-month matrix; a source unit may be a bounded sample.

6
Books ranked
15
Tracked mentions in 2021
Cover of The E-Myth Revisited #1

The E-Myth Revisited

Michael E. Gerber

Michael Gerber's diagnosis: most small business owners don't own a business — they own a job, and they're the worst boss they've ever had.

10 in 2021
Cover of Good to Great #2

Good to Great

Jim Collins

Jim Collins studied 1,435 companies to find 11 that leapt from average to elite — the book r/Entrepreneur still recommends even after the methodology got shredded.

1 in 2021
Cover of Never Split the Difference #3

Never Split the Difference

Chris Voss

A former FBI hostage negotiator teaches the same tactical empathy he used to talk down kidnappers — applied to salary talks, vendor deals, and difficult bosses.

1 in 2021
Cover of Profit First #4

Profit First

Mike Michalowicz

Mike Michalowicz proposes you pay yourself first, put the money in a separate account, and build a business on what's left—which turns out to be most of the job.

1 in 2021
Cover of The Hard Thing About Hard Things #5

The Hard Thing About Hard Things

Ben Horowitz

Ben Horowitz on the decisions nobody prepares you for: layoffs, firings, and the WFIO moments every real company survives or doesn't.

1 in 2021
Cover of Zero to One #6

Zero to One

Peter Thiel

Peter Thiel argues that copying what already works produces competition and thin margins, and that building a monopoly is the only business worth starting.

1 in 2021