r/Entrepreneur · 2023
Most-mentioned books in r/Entrepreneur during 2023
This page ranks books by exact tracked mentions in r/Entrepreneur within the published source unit for 2023. Counts come from the reconciled subreddit-by-month matrix; a source unit may be a bounded sample.
#1 The E-Myth Revisited
Michael E. Gerber
Michael Gerber's diagnosis: most small business owners don't own a business — they own a job, and they're the worst boss they've ever had.
#2 $100M Offers
Alex Hormozi
Alex Hormozi's pricing manual, passed around r/Entrepreneur reading lists alongside Zero to One and Good to Great.
#3 Buy Then Build
Walker Deibel
Walker Deibel's case that buying an existing profitable business beats starting from scratch, recommended on r/Entrepreneur as the first stop before any acquisition.
#4 Atomic Habits
James Clear
James Clear packages habit science into a 2-minute rule and an identity reframe, then 223 Reddit mentions decide whether it worked.
#5 Company of One
Paul Jarvis
Paul Jarvis's argument that staying small on purpose beats chasing growth, cited on r/startups as the book that reframes what a business is allowed to be.
#6 Hooked
Nir Eyal
Nir Eyal's blueprint for building products that keep users coming back — and a map of exactly how apps have been rewiring your brain.
#7 The 4-Hour Workweek
Timothy Ferriss
Tim Ferriss's 2007 case for outsourcing your life and working 4 hours a week has become a meme, but 18 Reddit mentions suggest the Pareto principle chapter still lands.
#8 Zero to One
Peter Thiel
Peter Thiel argues that copying what already works produces competition and thin margins, and that building a monopoly is the only business worth starting.
#9 Good to Great
Jim Collins
Jim Collins studied 1,435 companies to find 11 that leapt from average to elite — the book r/Entrepreneur still recommends even after the methodology got shredded.
#10 Influence: The Psychology of Persuasion
Robert B. Cialdini
Robert Cialdini spent years studying the six levers that move people to say yes — scarcity, authority, social proof, and three more you've already been hit with today.
#11 Made to Stick
Chip Heath
Chip and Dan Heath take apart six ideas that lasted centuries and explain the structural reasons your last presentation was forgotten by Tuesday.
#12 Never Split the Difference
Chris Voss
A former FBI hostage negotiator teaches the same tactical empathy he used to talk down kidnappers — applied to salary talks, vendor deals, and difficult bosses.
#13 Principles
Ray Dalio
Ray Dalio turns his hedge fund's internal operating manual into a 500-page life philosophy—and Reddit isn't sure whether to treat it as scripture or autobiography.
#14 Shoe Dog
Phil Knight
Phil Knight recounts selling Japanese running shoes out of a car trunk in 1962 and the 26-year scramble to turn that bet into Nike.
#15 Start with Why
Simon Sinek
Simon Sinek's one-idea book on purpose-driven business: the concept fits on a napkin, and r/Entrepreneur knows it.
#16 The Goal
Eliyahu M. Goldratt
Eli Goldratt's 1984 novel about a plant manager with 90 days to save his factory before corporate shuts it down.
#17 The Lean Startup
Eric Ries
Eric Ries tells founders to ship a broken version on purpose, collect data, and repeat until the market stops ignoring them.
#18 Traction
Gino Wickman
Gino Wickman gives small business owners a six-part operating system — Vision, People, Data, Process, Issues, Traction — and a meeting structure to run it.